A market is more than a list of prospects.
You need to understand who buys, how the channel works and what moves a conversation forward. We connect that thinking with the work on the ground.
Your next market.
Our shared ambition.
About
Build your business in Europe without building the whole team in-house. Research, relationships and hands-on commercial development for international B2B companies.
Keep the core. Add Europe-side capability.
Your team owns the product, delivery and final commercial decisions. August Vision develops the relationships, follows through on opportunities and represents you where physical presence adds value.
AboutHow we work
Clarity first. Then consistent execution.
From the first market question to the next commercial decision, every step has an owner.
Define the commercial objective
Clarify the offer, customer value, existing traction, resources and what the company needs to learn or develop. Agree responsibilities and boundaries before making external commitments.
Select the market
Compare a limited set of countries and segments. Consider buyer concentration, competition, procurement, delivery economics and the company’s readiness rather than country size alone.
Map buyers, partners and suppliers
Use the selected route to market to define account-fit criteria, buying roles and channel profiles. Keep evidence and open questions attached to the account.
Open and develop conversations
Prepare relevant outreach and calls, explore needs and follow up with context. A reply, a meeting and a qualified opportunity are separate stages.
Move opportunities forward
Coordinate discovery, proposals, negotiation support and practical next steps. Keep ownership, evidence, blockers and decisions visible in the pipeline.
Represent where it matters
Support European events and face-to-face discussions when physical presence adds value. Define the mandate beforehand and connect every visit with follow-up.
Services
The right route into Europe.
A commercial function shaped around your offer, market and buying process.
01
European market entry
A European expansion plan needs a clear first market, a reachable buyer and a commercially workable route. We bring those decisions together before activity scales.
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02
Business development in Europe
Add a working commercial function in Europe while keeping product, delivery and final decisions with your own team.
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03
Find and develop distributors in Europe
A directory entry is a starting point. A workable distributor relationship needs customer access, product fit, commercial motivation and follow-through.
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04
Direct B2B sales development in Europe
Reach the organisations that could buy your offer and build a credible commercial conversation around their buying process.
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05
Strategic partnership development in Europe
Complementary access matters when both sides understand the customer, the handoff and the reason to invest time.
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06
Supplier and sourcing development in Europe
For suitable projects, we help connect a precise sourcing requirement with relevant supplier and production-partner conversations.
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07
European trade-show and business representation
A trade fair is one stage of market development. We connect preparation, European presence and the commercial work that follows.
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One month · Research and recommendations
European Market Research Sprint
Understand the market before committing to the sales motion.
Priority countries, buyer roles, routes to market, competitive context and a practical opportunity map. Clear findings and recommended next steps, without a commitment to generate meetings or sales.
Discuss a Research Sprint
Engagement models
Start with the question you need to answer.
European Market Validation
Test a defined market and commercial route through research, outreach, conversations and structured feedback.
Three months · Commercial validation
Explore the serviceEuropean Business Development Office
Sustained buyer and partner development, opportunity management and commercial follow-through.
Ongoing · Commercial development
Explore the serviceDistributor & Partner Development
Develop distributor, reseller, agent and alliance relationships around an agreed channel strategy.
Explore the serviceTrade Shows & European Representation
Preparation, attendance and follow-up for trade fairs and European commercial meetings.
Explore the serviceScope and commercial terms are agreed individually. No guarantees of meetings, sales or market-entry results.
Industries
Different businesses. One commercial focus.
Manufacturers, technology companies, B2B services and logistics. We adapt to the route to market, rather than force every company into one sales template.
B2B / EUROPE
European market development for manufacturers
Production capability is the starting point. European buyers and channels also need a clear commercial offer, workable delivery and a credible service model.
B2B / EUROPE
European business development for B2B technology
Enterprise software, AI, cybersecurity, infrastructure and industrial technology can have different purchasing and adoption paths. We start with your offer and buyer evidence.
Insights
All insights Practical thinking for your next market.
Commercial development
Business development vs lead generation
The useful distinction is who owns the next commercial step. A contact, an introductory meeting and a developed opportunity require different work and different responsibilities.
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Market entry
Choosing European markets and sales channels
Select the country, customer segment and channel as one commercial hypothesis. The largest market is not automatically the market you can serve and develop most credibly.
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Representation
A practical European B2B trade-fair plan
Choose the event for the buyer or channel you need to understand. Prepare the conversations before travelling and assign follow-up ownership before the event begins.
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Channels
How to find distributors in Europe
Start with the role you need the distributor to perform. Then qualify customer access, product fit, commercial motivation and operating capability before discussing exclusivity.
Read the guideQuestions, answered
Questions, answered
Is market research the same as a sales pilot?
No. Research produces findings and recommendations. Market validation includes agreed commercial activity over three months; it still cannot guarantee buyer response or sales.
Do you cover every European country at once?
We select a manageable set of countries around the offer and available capacity. Europe is not treated as a single uniform buying market.
How is this different from appointment setting?
The scope can continue after the first meeting: qualification, proposals, partner development and commercial follow-through. The exact responsibilities are written down before work begins.
Who owns commercial decisions?
The client. We make the work and next steps visible; your authorised decision-makers approve pricing, commitments and contracts.
Your next move
Let’s work on your European market.
Tell us what you sell, who buys it and where you want to grow. We’ll assess whether the task fits our model.
Start a conversation